Advertising Spend Continues To Move Online

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Advertising Spend Continues To Move Online

Tag: Mobile Marketing

Advertising Spend Continues To Move Online

Advertising Spend Continues To Move Online

  • 13 June 2012

More people are advertising online than ever before, representing a shift from traditional media. According to a new report from PricewaterhouseCoopers (PwC), revenues from digital advertising grew 15% to $8.4 billion. Out of this increase, mobile grew the most, growing 149% to $1.6 billion. However, search still retained the top position, accounting for 46.5% of revenue, up from 44.7% two years ago. The top driver of…

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