{"id":7354,"date":"2019-02-08T17:24:46","date_gmt":"2019-02-09T01:24:46","guid":{"rendered":"https:\/\/conversionlogix.com\/?p=7354"},"modified":"2023-12-16T02:18:35","modified_gmt":"2023-12-16T02:18:35","slug":"apartment-seo-vs-sem","status":"publish","type":"post","link":"https:\/\/conversionlogix.com\/blog\/apartment-seo-vs-sem\/","title":{"rendered":"Apartment SEO vs. SEM in 2019"},"content":{"rendered":"\n
If you took a sneak peek into thousands of apartment websites\u2019 analytics accounts you might find that they tell a similar story. Most of their website traffic is coming from Google. Google is arguably the most important marketing channel for apartment marketers today, but it\u2019s also one of the most difficult to compete in.
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The search environment for apartment communities has changed in recent years. Apartment communities are contending with internet listing sites, algorithm updates and evolving search behavior. Overall apartment supply has increased in the nation\u2019s top ten metros, and that means more communities are competing in the search engine for similar location based searches.
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Just take a look at these search results for \u201capartments in Chicago\u201d.<\/p>\n\n\n