{"id":8964,"date":"2018-07-30T02:30:03","date_gmt":"2018-07-30T02:30:03","guid":{"rendered":"https:\/\/conversionlogix.com\/blog\/?p=271"},"modified":"2023-12-16T02:33:36","modified_gmt":"2023-12-16T02:33:36","slug":"student-housing-snapchat","status":"publish","type":"post","link":"https:\/\/conversionlogix.com\/blog\/student-housing-snapchat\/","title":{"rendered":"Student Housing & Snapchat"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

Having a social media presence builds trust with residents and prospects. We all know that the majority of people are on Facebook, but what about the other social sites? What platforms are your target audience using and how can you utilize its features to your advantage?<\/p>\n\n\n\n

The younger generations such as Gen Y and Gen Z have shown to be using media sharing platforms like Snapchat at a much higher rate than the elder generations. These media sharing platforms have become much more popular with young users as they can send each other messages, images, and videos taken through the apps native platform. Snapchat has enticing features such as snap stories, group messaging, video calling, group video calling, camera filters, and more. With all of these features, Snapchat can provide a community with a variety of organic and paid ways to market itself.<\/p>\n\n\n\n\n\n\n\n

Organic Strategies<\/strong><\/h4>\n\n\n\n

With Snapchat, your community can highlight amenities and create showcase tours for their followers. By creating insider content, you can give prospects an idea of what it is like living at the property, which will help encourage them to take the next step in the marketing funnel.<\/p>\n\n\n\n

In attempts to maximize organic reach, communities need to have a following on the platform. Gaining a following can be tricky, but it is possible. Check out the tips below to earn more followers:<\/p>\n\n\n\n