Jen Lovely
Executive Vice President and Industry Principal
Jen is a seasoned executive with over 30 years of industry expertise, currently serving as Industry Principal at Conversion Logix. Jen pioneered Conversion Logix’s senior living practice over 15 years ago and has served as Executive Vice President of Sales, leading the sales team in the multifamily, senior living, and student housing industries. She is a trusted advisor to the nation’s top owners and operators with a track record of delivering qualified website traffic that accelerates leads, tours, and move-ins. As a forward-thinking leader, she is committed to ensuring that Conversion Logix clients don’t just compete but dominate their respective markets. Jen’s strong focus on building lasting relationships and keen understanding of the housing market make her an invaluable asset to our clients and a trusted extension of their team. Before joining the company, she spent 20 years as an executive in sales and marketing in the hospitality sector.