GA4 Essentials: How to Set Up Conversions in GA4 [Updated]
January 5, 2021
Learn how to set up events and conversions in Google’s new analytics platform.
GA4 Essentials: Interpreting New Metrics in GA4 [Updated]
January 5, 2021
In this blog post we share the new metrics launching with GA4 and how they compare to the legacy Universal Analytics metrics they are replacing.
What is GA4? [Updated]
January 5, 2021
GA4, otherwise known as Google Analytics 4 is now the default Google Analytics platform when users set up a new Google Analytics account. Discover what’s new in the platform in this blog post.