Lead Capture Strategies for Each Stage of the Lease-Up Process
August 12, 2021
Discover the lead capture strategies our agency uses to help multifamily communities generate leads, tours and leases throughout each stage of the lease-up process.
10 Step Guide to Marketing Lease-Ups
August 3, 2021
In this guide, we share ten steps lease-up communities can take to develop an online presence, generate first-party leads, and achieve sustainability.
The Conversion Cloud is Now a RealPage Exchange® AppPartner
June 30, 2021
The Conversion Cloud is now a part of the RealPage Exchange® AppPartner Program! Read on to discover what this means for our multifamily and senior living clients.
iOS 14.5 Update – What’s the Latest On the New Apple Update
May 14, 2021
Discover the latest news about Apple’s iOS 14.5 update, how it’s impacting advertisers, and what you can do to maintain ad performance.
5 Top-Performing Assisted Living Advertising Channels
March 21, 2021
Discover the top 5 advertising platforms to effectively connect with families and seniors in search of assisted living care.
Facebook Domain Verification for iOS 14 Update
March 16, 2021
In preparation for the changes iOS 14 will bring, advertisers can take steps to optimize their event tracking by verifying their website domain. Find steps for verifying your domain, details on how domain verification helps you track iOS users, and insights on setting up your event tracking in this blog post.
What Apartment Marketers Can Expect From the iOS14 Update
February 17, 2021
In the fall of 2020, Apple announced a future update of iOS14 that will require users to opt-in to see targeted ads. Since then, Facebook has released new information about how this will impact advertisers in their platform. Learn about the potential changes coming to Facebook ads in this blog post.
GA4 Essentials: How to Set Up Conversions in GA4 [Updated]
January 5, 2021
Learn how to set up events and conversions in Google’s new analytics platform.
GA4 Essentials: Interpreting New Metrics in GA4 [Updated]
January 5, 2021
In this blog post we share the new metrics launching with GA4 and how they compare to the legacy Universal Analytics metrics they are replacing.
GA4 Essentials: What You Need to Know About GA4 [Updated]
January 5, 2021
Ready to get started in Google’s newest analytics platform, GA4? Learn how to set up your new GA4 property alongside your existing Universal Analytics account here.
What is GA4? [Updated]
January 5, 2021
GA4, otherwise known as Google Analytics 4 is now the default Google Analytics platform when users set up a new Google Analytics account. Discover what’s new in the platform in this blog post.
Six Website Mistakes Apartment Communities Make
March 5, 2020
A great website and marketing team will only take your community so far—it’s absolutely essential that your site is set up to drive conversion. Yet many communities’ sites present hurdles…
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