The Conversion Logix Blog

Get the latest multifamily community marketing news, trends, and strategies.

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Google Announces Ask Maps: What Apartment Marketers Need to Know

April 2, 2026

Google’s Ask Maps is changing apartment search. Learn how to optimize your Google Business Profile to stand out in AI-powered map searches.

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Multifamily Marketing

Conversion Logix® Appoints Mark Musburger as Chief Financial Officer

February 24, 2026

Conversion Logix has appointed a seasoned technology finance leader to support our next phase of growth and innovation. Here’s what it means for our clients and partners.

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ChatGPT Ads Are Here: What This Means for Multifamily Marketing

February 11, 2026

ChatGPT has officially entered the advertising space and it could reshape how renters and prospects discover communities. Here’s what multifamily and senior living marketers should know now.

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Senior Living Marketing Trends for 2026: AI Search, Local Demand, and Better Leads

February 10, 2026

Start winning the ‘answer-first’ era. Discover how AI, local demand, and solo-agers are redefining senior living marketing trends for 2026.

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Top Multifamily Marketing Trends for 2026

January 20, 2026

Multifamily marketing leaders are navigating a new era of discovery. Explore what’s next, from AI search and GEO to predictive insights and attribution.

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Digital Marketing

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Ahead of the Curve: 2026 Marketing Predictions for Multifamily & Senior Living

December 5, 2025

Andrew Cederlind shares his 2026 marketing predictions for multifamily and senior living, advising marketers to diversify beyond search.

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CLiQ

Digital Marketing

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Why Marketing Attribution Is Failing Property Marketers (and How to Fix It)

November 26, 2025

Stop losing marketing budget to guesswork. Learn how Unified Attribution Reporting gives multifamily leaders the clarity to defend spending, drive leases, and gain a competitive edge.

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Digital Marketing

Industries

Properties

Top Takeaways from SMASH 2025

November 3, 2025

Explore the top marketing trends from SMASH 2025. Learn how AI, attribution, and full-funnel strategies are reshaping senior living marketing.

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Digital Marketing

Display & Retargeting

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What Worked in 2025: Proven Marketing Strategies That Filled Apartments Faster

October 20, 2025

How did top-performing communities fill apartments faster in 2025? Our Digital Apartment Marketing Strategists and Ad Operations Experts share the proven strategies and data insights that drove the strongest results.

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CLiQ

Digital Marketing

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Ahead of the Curve: The Future of Advertising in the Age of AI

July 22, 2025

AI is transforming advertising. In this interview, our Chief Analytics Officer, Martin Stein, explains how brands can stay ahead with customer journey tracking, attribution modeling, and emotional branding.

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Digital Marketing

Display & Retargeting

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TCC

Own Your Zip Code: Local Marketing Strategies for Senior Living Communities

June 13, 2025

Tired of high referral fees and low-quality leads? Discover how a local-first digital marketing strategy can help you own your zip code, connect with move-in-ready prospects, and significantly lower your resident acquisition costs.

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Digital Marketing

Industries

Properties

Top Student Housing Marketing Mistakes (and How to Fix Them)

April 16, 2025

This blog recaps a recent Student Housing Business webinar, bringing together some of the industry’s most experienced marketing leaders to unpack the common mistakes student housing operators make—and how to overcome them.

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