Webinars

Build It (Smart) and They Will Convert: Lead Generation Strategies That Work

Keep your pipeline growing with smart lead strategies that make the most of your marketing budget. Learn how to attract, nurture, and convert leads in this session, with valuable insights and effective tactics to boost lead generation and make better data-driven decisions.

The Do’s and Don’ts of Marketing Automation for Seniors Housing

Conversion Logix® joined senior housing experts — John Greaves, President and Owner of Next Step Sales Management, and Allison L. Singler, EVP of Sales and Marketing at Edison Equity Residential — to explore the state of marketing automation and AI in senior living and best practices for implementing it in your organization.

Future-Proof Your Occupancy

Jen Lovely and Jeff Gronemeyer meet with Senior Living Foresight to share strategies for future-proofing senior living communities.

The Future of Multifamily Advertising is Here: How Automation is Transforming Housing

Learn how to prepare your organization for advances in marketing automation, real-time ad updates, and personalization.

Take 5: Actionable Solutions to Current Challenges in Senior Living

Jen Lovely and Erik Erwin join Argentum’s Take 5 webinar to tell three stories highlighting creative approaches to solving senior living marketing challenges.

A Marketer, an Operator, and a Senior Walk into a Webinar

Conversion Logix® teams up with Christy Van Der Westhuizen and Julie Podewitz to listen to first-hand accounts of why seniors are reluctant to move into senior living and how marketers and operators can overcome these objections.

5 Lessons We Learned To Attract Residents

Struggled to spark interest in your community? Seasoned senior living experts share the digital marketing lessons that helped them keep communities at peak occupancy.

Capture and Unlock Lead Data to Maximize Your ROI

Jen Lovely and John Greaves share their top strategies for converting anonymous senior living web traffic into pre-qualified leads.

The Rise of TikTok: How Student Housing Can Generate Leases with TikTok

Student housing and multifamily marketers have an enormous opportunity to leverage TikTok to extend their reach and increase brand awareness. Join the president of Conversion Logix® and Redstone Residential to learn how to incorporate TikTok into your marketing strategy.

Senior Living Budget Season: Strategies to Maximize Your Digital Marketing

Watch a dynamic roundtable of senior living marketing experts discuss this year’s best-performing digital marketing strategies and how to plan your marketing campaigns to save you from the gut-wrenching feeling of wondering if your investments are generating leasing results.

Multifamily Housing Budget Season: Spreadsheets, Calculators, and Stress

Create a digital marketing budget that delivers leads, appointments, and leases to your community while maximizing your ROI. Watch three multifamily marketing experts share insights and strategies to craft the ultimate budget.

Getting To Yes: How Top Operators Avoid Leasing Mistakes