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COVID-19 Email Marketing Guide

Author: Rebecca Reichert

COVID-19 Email Marketing Guide

COVID-19 Email Marketing Guide

  • 6 April 2020

  Email is an effective way to re-engage old prospects and nurture leads throughout the leasing journey. As communities face longer leasing cycles during COVID-19, email marketing has become a critical form of communication to keep warm leads interested and informed. In the month of March, we sent over 100 prospect email campaigns on behalf of apartment communities nationwide. The email campaigns we sent averaged a…

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