Google Announced a Change in Search Terms Reporting

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Google Announced a Change in Search Terms Reporting

Category: Search Marketing

Google Announced a Change in Search Terms Reporting

Google Announced a Change in Search Terms Reporting

  • 21 September 2020

At the beginning of September, Google notified users that they will be limiting the number of search terms visible to advertisers within search terms reports in the Google Ads platform. In their official announcement, they stated that the new search terms reports will “only include terms that were searched by a significant number of users”. A Google spokesperson said they were making the change “in order…

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