Category: TCC

Multifamily performance marketing blog articles from Conversion Logix under the category The Conversion Cloud.

Case Studies

CLiQ

Digital Marketing

Display & Retargeting

Industries

Multifamily

TCC

Video Advertising

600+ Leads from Full-Funnel Lease-Up Strategy

Omnichannel marketing and targeted ads helped this Tacoma lease-up generate 600+ high-quality leads.

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Multifamily

TCC

Video Advertising

High-Quality Lead Pipeline Sustains 94–99% Occupancy

See how a full-funnel marketing strategy built a steady lead pipeline for an apartment community in Rock Hill, SC.

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Digital Marketing

Multifamily

TCC

Video Advertising

Omnichannel Strategy Generates 696 Portfolio Leads

Uncover the strategy that accelerated leasing momentum for a multifamily portfolio in the Southeast.

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Multifamily

TCC

SMS Campaign Re-Engages 12,000+ Apartment Leads

Learn how 11 SoCal properties re-engaged 12,000+ leads with SMS blasts.

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Digital Marketing

Display & Retargeting

Multifamily

TCC

Video Advertising

Luxury Lease-Up Delivers 36 Leases

Discover the strategy we used to help a Seattle lease-up reach 100% occupancy.

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Digital Marketing

Display & Retargeting

Senior Living

TCC

High-Intent Lead Strategy Accelerates Occupancy

Discover the lead strategy that helped a Palo Alto senior living community reach 100% occupancy.

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Industries

Student Housing

TCC

Live Chat Drives 70 Leases in Student Housing Community

Learn how Live Chat service Schedule Genie helped a student housing community capture high-intent leads.

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Digital Marketing

Display & Retargeting

Senior Living

TCC

Hyper-Local Campaign Sustains Home Healthcare Pipeline

Learn how hyper-local targeting generated 556 calls for a home healthcare company.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

St. Johns Apartment Secures 40 Leases in 10 Months

Uncover the targeting strategies we leveraged to generate a 24x return on advertising investment in St Johns, FL.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

215 Leases in 9 Months in Competitive Austin Market

Learn how a luxury apartment community in Austin captured 215 leases, 312 leads, and 45,341 campaign sessions.

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Digital Marketing

Display & Retargeting

Industries

TCC

SoFL Senior Living Community Achieves 16X ROAS

Discover the digital marketing strategy that helped a South Florida senior living community generate $483,750 in revenue.

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Industries

TCC

Austin Affordable Housing Drives 14X ROAS

Discover the marketing strategy we used to help an affordable housing community in Austin maximize ROAS.

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Digital Marketing

Display & Retargeting

Industries

TCC

Senior Living Community Achieves 100% Occupancy

Learn how a senior living community in Prescott, Arizona, generated 190 leads and reached max occupancy with a waitlist.

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Digital Marketing

Display & Retargeting

Industries

TCC

Hospice Company Boosts Occupancy from 73% to 92% in 90 Days

Find out how a California hospice company grew occupancy 19% with Search, Display, and Facebook Ads.

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Digital Marketing

Display & Retargeting

Industries

TCC

128 TCC Leads Generated for a Senior Living Community

Learn how a luxury continuing care community in Palo Alto maximized lead gen through digital advertising and TCC.

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Digital Marketing

Display & Retargeting

Industries

TCC

Omnichannel Strategy Drives 66X Return on Ad Spend

Explore how a luxury lease-up in Panama City Beach achieved a 66X ROAS, $1M+ in revenue, and 25 leases in 90 days.

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Digital Marketing

Display & Retargeting

Industries

TCC

Spanish-Language Ad Strategy Drives 2.5M+ Impressions

Learn how a South Florida condo community generated 174 leads with an international targeting strategy.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

Student Portfolio 60% Preleased with Social Video

Discover the strategy that helped five student housing properties reach 60% pre-leased eight months ahead of move-ins.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

Senior Living Portfolio Generates 21K+ Leads

Uncover the ad strategy that helped a 17-property senior living portfolio generate 21k+ leads and 350k+ new website visitors.

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Digital Marketing

Display & Retargeting

Industries

TCC

Fort Myers Apartment Hits 98.7% Occupancy in 3 Months

Discover how a Fort Myers community increased occupancy from 80% to 98.7% with a targeted digital ad strategy.

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Digital Marketing

Industries

TCC

Video Advertising

Sacramento State Student Housing Drives 144 Leases

See how a student housing community generated 711 leads and 144 leases with TikTok, Paid Search, Live Chat, and TCC.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

55 Leases Attributed to First-Party Marketing Strategy

Learn how CLX helped a community in Port Charlotte, FL, shift away from a costly third-party lead gen strategy.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

Luxury Apartment Occupancy Jumps 20+ Points in 6 Months

Discover how an apartment in Grand Prairie, TX grew occupancy from 39% to 65% with a full-funnel marketing strategy.  

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Digital Marketing

Industries

TCC

Video Advertising

Multi-Channel Video Strategy Builds Brand Awareness

See how a Seattle lease-up skyrocketed brand awareness and leads with video ads across YouTube, Instagram, and TikTok.

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Digital Marketing

Display & Retargeting

Industries

TCC

Portland Lease-Up Attributes 100 Leases to Local Targeting

Discover how a Southeast Portland lease-up maximized their $3,000/mo ad budget with hyper-local targeting.

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Industries

TCC

Live Chat Delivers 1,000+ Senior Living Leads

Learn how CLX’s Live Chat service generated over 1,000 leads for a 32-property senior living portfolio.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

NYC Lease-Up Generates 210 Leads With Multichannel Strategy

Learn how a lease-up in the Bronx increased traffic and lead gen with Paid Search, Paid Social, and Retargeting.

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CLiQ

Digital Marketing

Display & Retargeting

Industries

Property Teams

TCC

Video Advertising

125 Leases in 4 Months in Competitive Phoenix Market

Learn how a luxury community in Phoenix grew occupancy from 48% to 66% with YouTube, Social, Display, and Retargeting.

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Digital Marketing

Display & Retargeting

Industries

TCC

48 Leases Credited to MarTech Lease-Up Strategy

Learn how a San Jose lease-up generated 48 leases in three months through digital advertising and TCC.

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Digital Marketing

Display & Retargeting

Industries

TCC

Riverside Lease-Up Stabilizes with 1,193 Leads

Discover the digital marketing and lead capture strategies that helped this suburban lease-up reach stabilization.

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Digital Marketing

Display & Retargeting

Industries

TCC

Portland Community Reaches 94% Occupancy

Discover how a Portland apartment generated 167 leads with Paid Search, Paid Social, and Retargeting.

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Digital Marketing

Display & Retargeting

Industries

Property Teams

TCC

Video Advertising

Virginia Lease-Up Reaches 97% Occupancy

Find out how a 302-unit lease-up in Midlothian, VA generated 50,920 website visits 338 TCC leads.

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CLiQ

Digital Marketing

Display & Retargeting

Industries

Property Teams

TCC

Video Advertising

117 Leases in 4 Months With Multichannel Marketing Strategy

See how a WA community reached 97% occupancy with a multichannel campaign, lead capture, and strategic concessions.

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Industries

TCC

Live Chat Generates 461 Leads for Miami Apartment

Learn how a community’s onsite team struggled to provide timely responses to prospects until they launched Live Chat.

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Digital Marketing

Industries

TCC

Move-In Bonus Strategy Secures 26 Leases

Discover how a Mesa, AZ community boosted leads and leases with a targeted “Move-In Bonus” campaign.

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Digital Marketing

Display & Retargeting

Industries

TCC

Video Advertising

305 Leads Generated for Affordable Housing Community

Learn how an affordable housing community in Austin grew their lead pipeline in a crowded market.

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Blog Articles

Digital Marketing

Display & Retargeting

Industries

TCC

Own Your Zip Code: Local Marketing Strategies for Senior Living Communities

June 13, 2025

Tired of high referral fees and low-quality leads? Discover how a local-first digital marketing strategy can help you own your zip code, connect with move-in-ready prospects, and significantly lower your resident acquisition costs.

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TCC

Conversion Logix Introduces New AI Chat Service

January 8, 2024

Revolutionize your chat experience with Claire AI+! Step into a new era of multifamily and senior living marketing with personalized AI-driven responses to website inquiries, seamless AI-human integration, and automated lead conversion.

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Digital Marketing

TCC

Unlocking the Key to Lower Acquisition Costs

November 17, 2023

We analyzed a year of client data from over 400 multichannel campaigns to assess how different marketing strategies impacted acquisition costs. Read on to discover our findings and top strategy recommendations.

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TCC

Conversion Logix Streamlines Lead Management With Anyone Home Integration

July 14, 2023

Conversion Logix teams up with Anyone Home to empower leasing teams. Learn how this integration enhances lead management, reduces response times, and provides actionable analytics for better leasing experiences.

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TCC

Conversion Logix Unveils Exciting New Lead Nurturing Features to Reach More Leads

June 26, 2023

Unlock new email marketing capabilities with Conversion Logix’s latest update to Lead Nurturing. We can’t wait to see how you leverage these new features to scale your marketing efforts.

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Digital Marketing

Industries

TCC

Video Advertising

How to Market Student Housing in 2023: Q&A With Industry Experts

May 2, 2023

Kat Callender, Conversion Logix’s resident student housing marketing expert, and Andrew Cederlind, our President and COO, are back to answer your most pressing questions from our last webinar, “You Have Eight Seconds: How to Market Student Housing in 2023,”.

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TCC

Conversion Logix® Launches Lead Nurturing

April 12, 2023

Lead nurturing is now a complimentary feature in The Conversion Cloud®! Learn how you can prevent hard-won leads from slipping through the sales process with automated and customizable email and SMS campaigns.

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Digital Marketing

TCC

How to Get Gen Z Renters to Talk to You

February 9, 2023

Ever feel like Gen Z renters don’t want to talk to you? We can help you fix this. Find out how Gen Z renters prefer to communicate with your leasing team.

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TCC

Conversion Logix® Announces Integration With Video Tour Platform Realync

November 14, 2022

The Conversion Cloud® is now integrated with Realync! Learn how this integration makes it easier than ever for apartment marketers to promote and attribute on-demand video tours!

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Digital Marketing

TCC

Conversion Logix® Introduces New Website Engagement App Spotlight

August 10, 2022

Feature virtual tours, events, specials, floor plans, and more with Conversion Logix’s latest lead generation application, Spotlight.

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TCC

Conversion Logix® Introduces TikTok Ads and Virtual Assistant

July 11, 2022

Increase your reach and connect with website visitors with two new powerful marketing solutions.

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TCC

Capture and Unlock Lead Data to Maximize Your ROI

March 7, 2022

This article shares insights on capturing lead data from a virtual panel discussion held during the Senior Housing News Sales and Marketing Summit.

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Digital Marketing

Display & Retargeting

TCC

San Jose Lease-Up Attributes 48 Leases in Three Months to Integrated Lead Strategy

February 11, 2022

Learn how a lease-up in San Jose, California leveraged digital marketing and lead generation software to generate 48 leases within three months.

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TCC

7 Reasons to Add Live Chat Technology to Your Senior Living Website

September 2, 2021

Seniors and their families often look online for information before committing to care, making Live Chat essential for engaging prospects and converting leads effectively. Explore 7 reasons why Live Chat is invaluable for sales and marketing in senior living communities.

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TCC

Lead Capture Strategies for Each Stage of the Lease-Up Process

August 12, 2021

Discover the lead capture strategies our agency uses to help multifamily communities generate leads, tours and leases throughout each stage of the lease-up process.

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TCC

The Conversion Cloud is Now a RealPage Exchange® AppPartner

June 30, 2021

The Conversion Cloud is now a part of the RealPage Exchange® AppPartner Program! Read on to discover what this means for our multifamily and senior living clients.

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